Skip to content
Golden Charter > About Us

About us

With over 30 years’ experience in the funeral industry, we’re one of the UK’s largest funeral plan providers*, proudly owned by an association of independently owned funeral directors.

Header Hero Image

You’re in good hands, that’s a promise

We work with over 2,900 independent funeral directors across the UK*, each one ready to extend a comforting arm whenever it’s needed. Many of them are family run businesses who hold a trusted place in their local communities.

That means you can be certain that your family will receive a truly personal service when it matters most.

If you have a preferred funeral director in mind when you apply, let us know. Even if they’re not part of our network, we can ask them to accept your plan and we’ll confirm to you either way if this is possible or not.

Why choose Golden Charter?

We believe our funeral plans offer value for money and choice. Our plans are priced to ensure you receive the funeral you expect with no hidden charges or fees, and, crucially, with no compromise on service and quality.

Having that reassurance is essential when you’re planning for later life. And, we believe it’s one of the main reasons why 92% of our customers said they were satisfied or very satisfied with our service, and 91% would recommend us to a friend. What’s more, almost 900,000 people have already chosen to plan ahead with Golden Charter, and now you can have that peace of mind too.

Don’t just take our word for it, read more of what our customers are saying on Trustpilot.

A brand you can trust

When you need us, we'll be there

No-one likes to think about death or funerals, whether it’s our own or our loved ones’. But having a plan can often help to make things that little bit more bearable. It can be comforting to know that when the time comes, your funeral wishes will be taken care of.

Going the extra mile for customers

Working alongside our nationwide network of independent funeral directors, everyone at Golden Charter believes we have a responsibility to go that bit further for our customers and their families.

With a Golden Charter funeral plan in place, you can be sure of a genuinely personal service, for you and your family, when it matters most.

Your payments will be held in the Golden Charter Trust.

With a Golden Charter funeral plan your money will be transferred and held in the Golden Charter Trust. The Trust is operated by a Board of Trustees, completely independent of Golden Charter, and guarantees that the funeral director services in your plan can be paid for at the time they are required – however far in the future that may be. For more information on how we protect your payments click here.

Grandad plus dog