It’s a wonderful life helping others – Random Acts of Kindness Week 2016
Whenever I’m feeling downhearted I watch ‘It’s a Wonderful Life’ with James Stewart.
The classic movie tells the story of George Bailey, a small-town man whose life seems so desperate he contemplates suicide. As he prepares to jump from a bridge, his guardian angel intervenes, showing him what life would have become for the residents of Bedford Falls had he never been born. It’s a reminder of how important each and every one of us is, and the difference we can actually make.
The truth is, there’s a little bit of George Bailey is all of us. With this in mind, Golden Charter is celebrating ‘Random Acts of Kindness Week from February 14 to February 20.
As part of the Bearsden-based company’s wider ‘Do Something Amazing’ campaign, staff will be surprising unsuspecting members of the local community with random acts of kindness.
Karen Trickett, Director of Marketing at Golden Charter, said: “Our latest TV advert is all about doing something amazing for the ones we love, so naturally we felt very inspired. Whether it’s something as simple as cutting the crusts off a sandwich, or helping out with a school project, we all love doing something special for our family members, but that shouldn’t be limited to particular individuals.
“Over the next week we’ll be surprising unsuspecting members of our wider family, the local community, with random acts of kindness so stay tuned on social media. Why not get involved and share your random acts of kindness with us on Twitter by using the #DoSomethingAmazing and #RAKweek2016 hashtags?”
As a result of ongoing charity fundraising efforts, Golden Charter raised in excess of £10,000 for numerous charities in 2015. Money was raised through activities such as football tournaments, bake sales, quiz nights and monthly dress down days.
With the help of its kind-hearted employees, the company hopes to beat last year’s fundraising total in 2016.